Trends in Online Restaurant Marketing in 2013

Happy New Year! In term of restaurant trends, 2012 proved to be a pivotal year  as more and more businesses concentrated heavily on online marketing to increase brand awareness and to boost sales. While some major chains such as Dominos and Papa Johns focused more on their already well established online ordering and promotion platforms, others such…


The Importance of Branding No matter Your Size

There is no question that branding is extremely important to large corporations, but it is something that many small and medium sized businesses often don’t pay much attention to. This frequently leads to problems because customers have a hard time distinguishing between your brand and your competitors. Branding is more than just your logo; it…


Twitter Increases Retail Site Visitation and Purchasing

In a recent study conducted by Twitter and Compete, researchers attempted to analyze the impact of retail messaging on the social network on consumer’s visitation and purchasing habits. What they discovered was that Twitter is a great way to for retailers of all verticals to communicate their messages and that consumers who were exposed to such retail messaging where much…


State of the WiFi gets Stronger with Social Integration

This week has been rather eventful in the WiFi land. Number of things happened that indicate a strong growth in this wireless industry and applications. Ruckus Wireless went public at a valuation of $1.2 Billion. While initial public market reception was less than optimal, Ruckus has raised good amount of cash and continues to make great progress…


People don’t pay enough attention to WiFi

  By now, we all know about the new Kindles that Amazon recently launched in Santa Monica. They are brighter, bigger, and more beautiful. But, did you notice that out of the 5 devices they came out with, only two of them depended on cellular data? The rest were WiFi-only devices. Not just them, but…


When Education Meets Social Media

In this 21st century, education has teamed up with social media to facilitate learning across the globe. From being able to take classes online to having access to online books and readers, social media has also decreased the burden on one’s wallet. From elementary school graduations to obtaining a college degree, social media has every tool…


There are Benefits in Offering Free WiFi

In today’s day and age, it has become commonplace to see a majority of businesses and restaurants offering free WiFi to its customers. It comes down to the fact that offering free WiFi is a fantastic way to attract possible consumers to your establishment; in fact, it has become a powerful advantage for businesses alike.…


Success of a Small Restaurant

The biggest struggle for small restaurants and other businesses is not getting overlooked by the big-name chains and franchises. Consumers might completely disregard your restaurant unless they know who you are and what you have to offer that separates you from the big guys. Obviously the most important thing would be to make your restaurant…


Did You Know

There are over 900 million active facebook users The average facebook user has about 130 friends (that made you feel popular didn’t it) More than 42 million facebook pages with 10+ likes (don’t have a facebook page yet? Well get on it! You are definitely lagging) Almost half of the state of California is connected…